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September 5, 2008
O.k. Maybe NebuAd IS Close to the Brink
O.k. Maybe Bob Dykes’ departure from NebuAd was a harbinger of more bad times to come:
“In an e-mail to InternetNews.com, NebuAd spokeswoman Janet McGraw wrote that ‘plans for wide spread deployment via the Internet service provider channel are delayed to allow time for Congress to spend additional time addressing the privacy issues and policies associated with online behavioral advertising.’
“McGraw added that NebuAd was pursuing other advertising formats as part of a multi-channel strategy, but declined to elaborate on the company’s plans.”
(Link)
Posted by mhall at 12:36 PM | Add Comment
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